Address users by their names

Dale Carnegie's renowned quote, "A person's name is to him or her the sweetest and most important sound in any language," rings true for email communication as well. HubSpot's studies affirm that emails featuring the recipient's first name in the subject line are more likely to be opened. ^[1]

This personalized touch fosters a culture of respect, recognition, and consideration. Embrace this approach by incorporating the subscriber's first name in both the subject line and the body of your email for more engaging and effective communication.