Be inclusive
Inclusive products are designed with the full range of human diversity in mind. Inclusive design provides solutions that fit everyone and doesn't leave any person or group out. To do that, designers need to consider the full range of human diversity with respect to ability, language, culture, gender, age, and other forms of human difference.[1]
Examples of inclusive design patterns include:
- Legible text for older users. Use appropriate font sizing, contrasting text, and legible typeface selection.
- Accessible name and surname inputs for a global audience. Naming conventions differ around the world, and it's important to accommodate that. For example, Facebook users can send a request form to a support service to get their name accepted.
- Include various demographic varieties. If you have to gather information about users' race, ethnicity, religion, gender, or sexual orientation, make sure to offer multiple options.
- Avoid using gendered language. Singular they can refer to a person of any gender. For example, instead of saying, "A student can share his or her results on his or her social media," say, "A student can share their results on their social media."
- Diverse imagery and illustrations. This helps users relate to a product and make them feel included.[2]
For more tips on inclusive design, explore Apple's guidelines on writing inclusively.
