Feature comparison matrices

Transform feature research into structured comparisons using ChatGPT's analytical capabilities. Start with: "Create a feature comparison matrix for [competitor 1], [competitor 2], and [competitor 3] in the [industry]. Include core features, advanced capabilities, and pricing tiers."

For detailed analysis, prompt like: "Compare Slack, Microsoft Teams, and Discord for business communication. Create a matrix with features like video calling, screen sharing, integrations, file storage limits, and security certifications. Use ✓, ✗, and 'Limited' as indicators." ChatGPT will generate a comprehensive table highlighting each platform's strengths and gaps.

Enhance insights with targeted prompts like: "Based on this matrix, which features are table stakes versus differentiators?” Table stakes are the basic features every product in the space must have just to compete (for example, messaging in a chat app). Differentiators are the features that set a product apart and actually influence customer choice (for example, advanced security or unique integrations).