The product management triangle
The product management triangle balances 3 essential dimensions that every successful product must address:
Desirability (What users want):
- Focuses on solving real user problems in appealing ways
- Draws on user research, market trends, and competitive analysis
- Ensures products meet genuine needs that users actually care about
Feasibility (What can be built):
- Addresses technical constraints, resources, and implementation challenges
- Requires working closely with engineering teams
- Evaluates what's possible within current limitations
Viability (What makes business sense):
- Examines revenue potential, costs, market size, and company strategy
- Ensures the product can sustain business operations and growth
Products that excel in all 3 dimensions find the sweet spot for success. This framework helps teams avoid common pitfalls like building impressive products nobody wants or pursuing business opportunities that don't solve meaningful problems.