Player-centered design framework
The player-centered design framework devised by Janaki Kumar and Mario Herger focuses on putting players’ goals at the center of the design process, similar to user-centered design. It consists of 6 steps:
- Understanding the player: Identify who the player is, such as a customer, employee, or supplier, and understand their context and needs.
- Understanding the mission: Define the mission by examining the current situation and desired outcomes, aligning it with player activities and management goals.
- Understanding human motivation: Learn what motivates people, like achievement, social connection, and competition. For example, using a reward system to acknowledge progress or adding multiplayer options for social interaction.
- Applying game mechanics: Use this understanding to create engaging game mechanics that drive player behavior.
- Managing, monitoring, and measuring progress: Continuously track progress to ensure the project's success.
- Considering legal and ethical considerations: Ensure compliance with laws and ethical use of data, aligning gamification elements with company values.