What is design thinking?

Design thinking is a human-centered problem-solving approach that involves empathizing with users, creatively generating ideas, prototyping solutions, and continuously iterating to find effective and innovative solutions.

Design thinking finds applications across diverse fields, from product development to business strategy and beyond. For example, in product design, Apple's iPhone resulted from empathizing with users' desire for an intuitive and aesthetically pleasing smartphone.

Naturally, design thinking is integral to UX/UI design. For instance, in creating a website, following design thinking practices can help create an intuitive interface and an engaging user experience.