Focus

Warm colors like red, orange, and yellow often appear to move closer to the viewer, creating a sense of depth. Artists have used this effect for centuries to bring certain elements in a painting to the foreground, making them appear more detailed. In contrast, cooler colors like blue and green tend to recede, making background elements seem farther away and less distinct.^[1]

In design, these color effects are used strategically. Warm colors grab attention and highlight details, making them ideal for focusing on specific aspects, like in product ads. Cool colors, however, create a calm and distant feel, making them better suited for backgrounds or broader, less detailed information. This balance between warm and cool colors helps guide the viewer's focus and enhances the overall visual experience.^[2]