John Ribeiro

● Mentored brands and professionals in marketing and branding strategy, positioning, and identity building

● Led brand identity development and managed digital projects using agile methodologies

● Directed marketing and branding strategies for small and medium-sized businesses, improving visibility and engagement

● Designed and edited content, online courses, and landing pages to support digital campaigns and product launches

● Designed comprehensive visual identities — including brand books, social media assets, and in-store branding — for clients in education, beauty, and entertainment industries

● Edited online courses and promotional content for digital platforms, enhancing engagement and accessibility

● Designed and developed portfolios for web, print, and digital presentations for creative professionals and brands

● Created 3D assets and visual materials for high-impact promotional videos and digital campaigns

● Designed and launched over 150 pieces per season (11 seasons) , delivering four complete collections annually

● Led creative direction from concept to final product, including mood board curation, sample validation, and quality control

● Managed production and ensured brand consistency across eight retail locations

● Illustrated exclusive, hand-drawn prints that broke sales records with signature designs

● Planned and executed content strategies for social media, internal communications, and e-commerce channels

● Collaborated with external marketing teams to boost brand visibility and drive commercial results

● Designed and implemented internal communication materials for the intranet, improving employee engagement

● Contributed to the planning and execution of institutional events, including congresses and training courses

● Developed full visual identities for events, ensuring consistent branding across physical and digital spaces

● Managed the video production team, overseeing capture, editing, and publishing for internal channels and YouTube

● Optimized post-production workflows, ensuring on-time delivery and high-impact visual standards