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Fang C.
Hello, I’m Fang:-)
Motivated, empathic, and pragmatic by nature, I try to succeed in every project and challenge I invest myself in. Introverted by nature, my strong desire to understand, discover and solve problems that could have a positive impact on our lives and the environment has led me to my latest challenge: my career evolution from project and marketing manager to UX researcher and UX/UI designer.
With over 7 years of working experience in different companies from varied industries, I have proved my ability to manage projects, conduct market research, turn concepts into meaningful products for users, manage projects from concept, development to deployment, and always work with business objectives in mind.
Design Scholar 3
Critic 5
Top 5% Tester
Super Streaker
Verified
Uxcel OG
Figma
Adobe Photoshop
Sketch
Canva
InVision
Miro
Notion
Balsamiq
FigJam
Loom
Marvel
Whimsical
Principle
Google Forms
ChatGPT
Feature Marketing
Information Architecture
UX Branding
UX Writing
Mobile Design
Prototyping
Web Design
Wireframing
Design Thinking
Project Management
Qualitative Research
Quantitative Research
Research Analysis & Synthesis
Usability Testing
HTML
Conceptualization of digital mobile applications, including wireframing business requirements, defining navigation maps (IA), and proposing user experience-based designs to improve conversion rates (mainly for international clients in Healthcare, Fintech, and Digital Banking: Bupa/ Sanitas, Al Rajhi Bank, Deutsche Bank, etc.).
Learning the entire process for the development of digital projects, from research to prototyping and testing with real users, applying methodologies such as Design Thinking, Google Design Sprint, and Lean UX.
Directly working with the CEO, the primary responsibility is to develop a business strategy -based on the Blue Ocean Strategy- according to the company's needs and capabilities. It includes market and consumer research, benchmarking, marketing strategy.
Also managing and monitoring all processes concerning the project.
Main subjects of study:
・Design Thinking, GV Design Sprint, Lean UX
・Research & Information Architecture
・Visual design & Prototyping
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💡 Methodologies:
Google Sprint, Design Thinking (HCD), Lean, Business Model Canvas (BMC), User Personas, Empathy Map, User Journey, Storyboard, MoSCoW, SWOT, Storyboard, Usability Test (User Lab & Test Guerrilla), Information Architecture (IA), Wireflow, Userflow, User Research (Survey, Interview, Desk Research, etc.)
✏️ Tools:
Sketch, Figma, Balsamiq Mockups, Overflow, Invision, Marvel, Principle, Flinto, Photoshop, Wordpress, Sublime Text, Trello, etc.
