TideGuard | Landing Page
Visual Design Approach
The visual style is inspired by the underwater environment.
Key design choices include:
• deep blue color palette to represent the ocean
• glowing elements to simulate underwater light
• marine creatures used as visual storytelling elements
• subtle particle effects to create depth and immersion
These elements help create an emotional and memorable experience.
Usability Considerations
The layout follows a clear reading flow from awareness to action.
Key usability principles applied:
• strong visual hierarchy
• clear call-to-action buttons
• scannable sections
• consistent spacing and typography
This ensures users can quickly understand the message and navigate the page easily.
Design Outcome
The final design delivers a visually engaging landing page that communicates the organization’s mission and encourages users to get involved.
By combining strong storytelling, emotional imagery, and clear calls-to-action, the page helps transform awareness into action.
Tools used
From brief
Topics
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Reviews
1 review
Love the vibe of this, Anastasiia!
The website is eye-catching, informative and makes me want to keep reading.
A few thoughts:
- I'd double check the accessibility of the blue for "applause" and the mini headings like "get involved"
- What happens when you click join the wave under three ways to make waves with us? that section could be expanded on a little.
Overall, what an impressive project! Amazing work and such an important topic
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