Passionate leaders
Passionate leaders, also known as design evangelists, are a dynamic force in the design world. Their strengths include:
- Deep knowledge and strong opinions about design
- The ability to motivate and move the industry forward, sparking change where design is overlooked
- A skill for convincing even the most doubtful of the importance of design
However, too much passion can become a problem. When zeal becomes too intense, it can push away others, adopting aggressive approaches that leave no room for different opinions. This can be particularly tough for experienced designers, whose valuable insights might be ignored by the evangelist's strong personality.
Passionate leaders should moderate their enthusiasm with a willingness to listen and consider feedback, making sure their passion supports rather than overpowers.


